Launching and promoting independent fashion labels

For one of the largest independent non-food buying group in the UK and Ireland

AboutThe Client

AIS is the UK’s largest buying group and we have worked with them to promote independent fashion brands across menswear and women’s wear, securing coverage across trade press for fashion buyers investing in pieces for the coming season and in consumer titles alike.

About this project

PR account for multiple independent fashion brands:

  • Extensive coverage in key trade press

  • National press Coverage

  • Men’s fashion and lifestyle magazines and blogs

  • Women’s fashion and lifestyle magazines and blogs

  • Social media management to grow and cultivate brands